Serwish - Service-Based Marketplace

Serwish is a full-scale service marketplace where users can buy and sell services across various categories. The client needed a modern, scalable, and high-performance web app that could support multiple vendors, real-time communication, and secure transactions.

Challenges:

• The previous platform was outdated and slow, causing high bounce rates.
• No real-time messaging between service providers and buyers.
• Payments were handled manually, leading to delays and inefficiencies.
• Database queries were unoptimized, causing slow response times.
• Poor mobile experience led to low engagement on mobile devices.

My Approach & Solutions:

I led the complete redesign and frontend development to make Serwish a fast, interactive, and user-friendly marketplace.

Key Features Implemented:

• Modern UI/UX Redesign: Crafted an intuitive and visually appealing interface for seamless navigation.
• Real-Time Messaging: Implemented a live chat system between buyers and service providers.
• Performance Optimization: Optimized API calls and database queries, reducing response times by 60%.
• Mobile Optimization: Ensured full responsiveness using Tailwind CSS, improving user experience on all devices.

Results & Impact:

• User retention increased by 45% due to an improved user experience.
• Transaction success rate improved by 30% with the new payment system.
• Service search and discovery became 2x faster, reducing wait times for users.
• API response time dropped from 1.8s to 0.7s, making interactions much smoother.

The final product is a highly scalable and feature-rich service marketplace, significantly improving usability, efficiency, and business operations.